Unique designs that connect and transform
Visual Strategy
WITH IMPACT
Visual solutions designed from the essence to convey clarity, beauty and direction. From branding to editorial design, we support the real growth of brands, ideas, and people.
Hi, I'm Andrea.
Andrea Jaramillo, freelance graphic designer with 10+ years of experience and founder of Alight Studio. I work remotely with brands across different countries, helping them find their visual voice and connect with purpose. Branding, visual identity, strategy, and editorial design — in Ecuador, the USA, Germany, and beyond.
I genuinely believe that some projects and ideas carry a pure, living essence at their core — and my goal is to find it, nurture it through development, so it isn’t buried under the pressure of fitting a trend. Instead, it grows from within, becoming a strong and hopeful legacy — one that carries the same spark that started everything: the fire that makes the difference.
Clients
I went through three logo designers and none of them could make my business look professional. When I found Andrea, everything changed. Today I have a polished, cohesive brand — and 70% of the people who visit my site book the service. My American clients tell me they love the site. That’s priceless.
Bryan Saavedra
Founder of Spray & Wipe · New York, USA
We’d been stuck in our rebranding for over 5 months, unable to capture visually where we wanted to go. Andrea didn’t just unblock the process — she helped us sort out our priorities, define our niche, and unify the concept. We moved forward in weeks what we hadn’t been able to do in months.
Lorenza Méndez
Project Coordinator, Aqurum Essential Oils · Konstanz, Germany
Pasé por tres diseñadores de logos y ninguno lograba que mi negocio se viera profesional. Cuando llegué con Andrea, todo cambió. Hoy tengo una marca profesional y coherente, y el 70% de las personas que visitan mi web agendan el servicio. Mis clientes americanos me dicen que aman el sitio — eso no tiene precio.
Bryan Saavedra
Fundador de Spray & Wipe · Nueva York, EE.UU.
How do we work together?
A brief overview of the general process, one that adapts in detail to each project.
Every new project or idea needs a space where we gather the essence of the concept — elements and even the intangible details that will give personality and depth to what we’re building. We talk about your vision, your challenges, and your goals.
Book your first free discovery session. (20 min)
Once the concept is clear and everything is mapped out like directions to a treasure, it becomes much easier to focus on the details that will enrich the plan.
This period is entirely dedicated to the visual creation, following everything we’ve reviewed and agreed upon. Once we confirm the visual direction, there will be a brief waiting period for you, my dear client, while I bring the design to life.
This is a space for review — refining the details and answering any questions you may have.
Final files or deliverables are handed off, tailored to each project and each client’s needs.
We ignite your vision, we design your impact.
In every design, giving voice and life to raw ideas, uncovering and amplifying the unique essence of each project.
Design & Strategy
Clarify your purpose, find your voice, understand your audience, and define your goals.
Branding
Reflecting the brand's true essence so your target audience can feel and recognize it.
Social Media & Web
We help bridge the technology gap by creating intuitive interfaces that connect and communicate with clarity across different platforms.
Professional Editorial Design
From printed books and ebooks to advertising material, thoughtful layout that tells your story right.
Audiovisual
Social media videos, YouTube intro creation and editing, and audiovisual content for any project.
Brands created
Designing visual solutions that ignite the heart of every project, allowing brands and businesses to find their voice and connect with their audience from a genuine, living essence.
Ready to bring your idea to life?
Let’s talk with intention and purpose. Book a free 20-minute session to share your vision and explore together how to put it into action.
Design shapes your brand.
Art shapes your space.
Not everything Andrea creates has a client. Some pieces come to life simply because they already exist, to awaken awareness, to stay with you. To transform the spaces where you live, rest, and dream.